“To really understand people and their needs, we need to be out in the world. We need to be in context with people, observing them in their spaces and their interactions.”
—Coe Leta Stafford, IDEO U Co-Managing Director
Course Overview
Insights for Innovation is at the heart of what IDEO is known for—human-centered design. This 5-week course, an in-depth focus on the first phase of design thinking, will ground you in the needs of the people you’re creating for. In this course, you’ll develop empathy for your customers and surface insights for creating products and services they want and need. You’ll gain practical design thinking skills and mindsets that will help you turn your customer needs into human-centered solutions.
Join the course and collaborate with a global community of learners from diverse industries to push your learning, share and receive feedback and resources, and develop long-term connections.
To learn more, please visit: IDEO
